Broadcast radio has long ruled the dashboard and new research shows among the next generation of drivers its ease and simplicity still make FM/AM the king of the road. A majority of teenagers — 55% — say they listen to over-the-air radio more than anything else while in the car. In fact, no other option even comes close.
Fast growing radio owner Digity has recruited Jeff Schatz as director of revenue development, a newly created role. Reporting to executive director of sales Patrick Combs, Schatz will work with all Digity stations on revenue building programs, including customized client presentations and digital initiatives. He most recently operated his own sales consultancy after five years as VP of total marketing solutions at Townsquare Media. MORE
Nielsen market definitions determine ownership limits, and they may also work as boundaries in political equal time rules. Star Printing’s KATL, Miles City, MT (770) isn’t considered part of the Billings market but state representative Clayton Fiscus is demanding he get time on the hot AC station since his opponent is KATL’s weatherman John Pulasky. An earlier complaint by Fiscus cost Pulasky his Billings market station in May. MORE
Country may be on an upswing, but after a decade in the format LaGrange Broadcasting has dropped the format from WLDR, Traverse City, MI. General manager David Barr tells the Record-Eagle that country remains a “fantastic format” but it “doesn’t have mass appeal in offices and retail stores.” WLDR has reverted back to adult contemporary rebranding as “101.9 The Bay.” WLDR looks to carve out a space between MacDonald Garber Broadcasting’s soft AC “Lite 96” WLXT and hot AC sister “Mix 96” WLXV.
Dunkin Donuts won’t pull advertising from Entercom-Boston rocker WAAF (97.7, 107.3) following a barbed diatribe about the coffee giant made on the air yesterday by Jeff Kuhner, morning host at talk sister WRKO (680). Kuhner ripped its coffee as “mud water” and called its doughnuts “stale.” The Boston Herald says the chain hasn’t advertised on WRKO since January and pulled its ads from sports sister WEEI-FM (93.7) after morning co-host Gerry Callahan made disparaging remarks about its products in February. MORE
Radio’s 2015 budget season is underway at many companies but it may still be tough to figure out which way the national advertising winds are blowing. Asked yesterday about his 2015 outlook, Omnicom CEO John Wren said it’s early but he senses marketing budgets will increase in the coming year. MORE
Plugging the hole for regional Mexican on New York’s FM dial, Univision Radio launched “92.7 FM Nueva York” on WQBU at midnight last night. The flip marks the end of Univision America’s Spanish news-talk network feed in New York after a seven-month run. MORE
Personalized radio remains an ad-free experience on iHeartRadio, at least when it comes to audio ads. Display advertising is part of the mix but in a way that doesn’t detract from the listening experience. When consumers skip songs and interact with the mobile player, they’re served banner ads. MORE
Local radio, TV and print news outlets may all be under pressure from new digital media when it comes to advertising. But when Americans are asked which news outlets they think are the most trustworthy, each one beats the web. A just-released Harris Poll finds 73% of U.S. adults trust the news they hear on local radio. MORE
A just-released Pew survey reveals that nearly half (46%) of people got news from radio in the past week. That trails TV and web, cited by about three-quarters of people, but radio now has a 14-point advantage over newspaper. Pew’s research is also shedding new light on which of radio’s big three conservative talkers appeal best to their base audience. MORE
Cumulus and Big Machine launch Nash Icon label with Reba McEntire. Slow-growth spot sales have radio firing up its live event business like never before — one of every 10 dollars the industry booked in the first half is attributed to off-air revenue. With that as a backbeat, Cumulus Media’s new joint venture with Big Machine Label Group has signed Reba McEntire as the first artist for its Nash Icon Music label. MORE
Syndicated morning man Don Imus has reportedly put his famed New Mexico cattle ranch up for sale. The property has been the site of Imus’ annual summer camp for children with cancer. The Santa Fe New Mexican newspaper says Imus, 74, is asking for $32 million for the 2,400-acre ranch. Proceeds will be split among several charitable foundations. MORE
IHeartMedia media and entertainment division CFO Steve Macri is taking on an expanded role at the company, adding the title of SVP of corporate finance. He’ll be responsible for corporate finance and planning, which includes budgeting and forecasting duties reporting to iHeartMedia CFO/president Rich Bressler. Macri joined iHeartMedia in October. He previously worked at Warner Music Group, where he oversaw global financial operations. More People Moves HERE.
For the second time in two months Hispanic broadcaster Adelante Media Group has struck a deal to sell. In the latest agreement worth $2.9 million, it spins-off its radio and television stations in the Sacramento and Modesto markets to Alfredo Plascencia’s Lazer Broadcasting. MORE
Fugate highlights the importance of having access to local broadcasters' emergency information when other communications networks fail or become congested.