Jenna Owens is stepping down from her full-time role with the Yea Networks-syndicated “Kidd Kraddick Show.” Owens, who launched her Fitish brand in 2017, will focus on the rapidly expanding skin care and workout plan/gear business, but will continue to have a presence on the morning show.
“I feel honored to have spent the last 12 years of my life with such a talented group of people, carrying on the great Kidd Kraddick legacy,” Owens said in a release. “Kidd always said ‘Keep Lookin Up’ and that mentality is precisely what led me to start my own business Fitish. Though I will miss so many facets of this show, I am excited and energized to embark on this new chapter of my life with the Fitish brand. I am very much looking forward to working with my radio brother J-Si on our new Fitish podcast and remaining a correspondent on the show, almost as much as I am looking forward to no longer waking up at 4am.”
Owens will continue her Friday segment “That’s What I Like” and will represent the program on press junkets and at large-scale events, such as South by Southwest and Coachella. The Fitish podcast will debut Wednesday, March 4.
“We’re so proud of Jenna and all that she has contributed to the show over the years. Although we are sad to see her go, we’re very excited to continue watching Fitish become a global brand that’s she has worked so hard to build,” Yea Networks President Shawn Nunn added. “I’m pleased that Jenna will remain part of the Yea family and I can’t wait to see what all she’ll bring to the show as a correspondent.”
Owens’ side hustle was featured by Inside Radio in October 2019, which also explored the clothing business run by co-host Kellie Rasberry. Owens’ skin care line is sold in places like Urban Outfitters, Four Seasons Hotels and Resorts and select Neiman Marcus locations.