Mark Ramsey Media

Research firm Mark Ramsey Media has opened a new division focused on the unique needs of Christian broadcasters. No stranger to faith-based radio, Ramsey’s San Diego-based firm counts Christian radio strongholds, including Salem Media Group’s KLTY Dallas (94.9), Central Florida Educational Foundation’s WPOZ Orlando (88.3), University of Northwestern St. Paul’s KTIS-FM (98.5) Minneapolis and Educational Media Foundation’s K-Love and Air1 networks, among current clients. The new arm of the company will provide custom strategic research and help stations nurture donors with what Ramsey calls a “proprietary means of magnifying the effectiveness of station fundraising efforts and specialized efforts to fund research efforts through direct appeals to donors.”

Ramsey is also launching a weekly email newsletter for Christian broadcasters called “FaithBright” (sign up HERE) and a new website. EMF president Alan Mason says Ramsey’s work in Christian media over the years “equips him with a greater understanding of the Christian listener and consumer than anyone else.”