News Bites for February 22...
...The Westwood One-syndicated “The Bert Show” launches the “Save My Small Business” initiative, which will provide struggling small businesses the opportunity to promote their brand on the morning show. Businesses are encouraged to submit an audio message on the show website to be considered for a :60 second spot that will air on affiliates of the morning show. “Whether it is a new small business or a business that has been around for decades, companies across the country are struggling, and The Bert Show is in a position to offer a special kind of relief,” host Bert Weiss said in a release. “Our goal is to leverage what the show has – listeners around the country – to lift up these businesses.”
...Entercom Detroit partners with the Detroit Lions, Tigers, Red Wings and Pistons for a new community initiative “Vaccinate Michigan.” Stations in the cluster are airing state-approved PSAs about the COVID-19 vaccination and its availability for residents of the state. “Our company and sports partners understand the importance of getting Michigan businesses open, as well as the need of our listeners and fans to get back to work and feel some sense of normalcy,” Senior VP/Market Manager Debbie Kenyon said in a release. “Radio serves as a crucial lifeline for the communities it serves and we’re proud to lend our influential voice in the community and our citywide footprint to deliver the important message of COVID-19 vaccinations to our listeners and fans.”
...“The Chaz and AJ Morning Show,” heard on Connoisseur Media classic rock WPLR New Haven (99.1) and rock WFOX Southport, CT (95.9), helped raise more than $88,400 for the “Coats for a Cause” fundraiser. Money raised will go toward the purchase of coats for area homeless. “We are so proud to be a part of this tremendous effort to help our less fortunate neighbors and so grateful for the generosity and compassion from our listeners and all of the corporate partners,” Chaz said in a release.
...Saga Communications “93.7 K-Country” WOGK and classic rock WYND-FM (95.5) Ocala raised a record $129,775 during its 22nd annual “Stop Children’s Cancer Bearathon” on Wednesday, Feb. 17 from 6am-7pm. “We are proud to be a partner in the battle to cure Pediatric Cancer,” a company release read. “Stop Children’s Cancer and our Bearathon have raised over $1.4 million through the generosity of our listeners in North Central Florida. We look forward to raising even more at our next Bearathon.”
...University of Missouri news/talk “St. Louis Public Radio” KWMU (90.7) partners with KSDK-TV and KETC-TV to host a Zoom-style debate ahead of the mayoral primary election. The virtual debate is scheduled for Tuesday, Feb. 23 at 1pm. Rachel Lippman, Political Reporter at St. Louis Public Radio will moderate the debate along with KSDK-TV Political Editor Casey Nolen.
...Spanish-language sports radio network Unanimo Deportes is celebrating Black History Month with stories about Afro-Latino athletes and their unique experience of being both Black and Latino. “Afro-Latinos are often not heard and their rich stories are rarely told,” network Founder/President Lino García said in a release. “With Black History Month: Herencia, Unanimo Deportes goes beyond interviews to further tell the stories of these and other black Latino athletes who bring together two cultures and two languages in celebration of a more complete and inclusive Black History Month.”