Veteran programmer Scott Mahalick is named Brand/Content Director for Hubbard Radio country “98.9 The Bull” KNUC Seattle. Joining Mahalick at “The Bull” is Fitz, who will be heard in mornings once again in the market.
Mahalick resigned from his post as Executive VP of Programming of Alpha Media earlier this month after 10 years with the company. He replaces Lisa Adams, who held the programming position at “98.9 The Bull” and its predecessor “Country 98.9” KVRQ since January 2018.
Fitz was heard in mornings for a dozen years at Entercom country “100.7 The Wolf” KKWF Seattle, prior to his April 2017 exit.
“The country audience in Seattle has been without their favorite morning show host for too long,” VP/Market Manager Ann Marie Mulholland said in a release. “I believe the dynamic duo of Fitz, backed by Scott Mahalick, will change the face of radio in Seattle.”
Mahalick’s last day at Alpha was April 8. He is relocating from Alpha’s Portland, OR headquarters to Seattle for his new post at KNUC.
“I am truly honored to join the World Class broadcast team at Hubbard Radio,” he added. “Big thanks to Ann Marie Mulholland, Ginny Morris, Drew Horowitz and Greg Strassell for having such a strong conviction to invest in and support great talent at the local level.”
“Fitz in the Morning” debuts April 22 and replaces Tim Leary, Claire Beverly and Karen (Red) Daiss, who were took over mornings in February 2018.
“I’m beyond thrilled to be joining the Hubbard Radio family and look forward to sharing my very best with the Northwest,” Fitz commented. “It’s going to be one heck of a ride.” Fitz will continue to host his syndicated programs distributed by Sun Broadcast Group.
Leary segues to afternoons at KNUC, while PM Drive host Corey Dillon moves to middays. Current KNUC midday host Seth Hughes heads to mornings on sister AC “Warm 106.9” KRWM. Hughes replaces “Allan & Ashley,” who were let go as part of Hubbard cuts at the end of 2018. Beverly will continue in mornings with Fitz.