Premiere Networks is out with new numbers showing ratings gains made by “The Clay Travis & Buck Sexton Show” in its first full ratings monthly. Citing Nielsen PPM AQH data, Premiere compared June 2021 to July 2021 in the 35-64 demo for affiliate stations in top 50 markets.
Looking at exact times when the show airs, Premiere says the show drove a 38.4% AQH increase on WOR-AM New York a 7.3% gain on KEIB-AM Los Angeles, and a 6.3% lift on KTRH-AM Houston.
Other month-over-month ratings gains called out by the network are WIOD-AM Miami (+31.8%), KFYI-AM Phoenix (+21.4%), KDFD-AM Denver (+20.6%), WOAI-AM San Antonio (+52%) and KNRS-FM Salt Lake City (+18.8%). Premiere also points to double digit gains on KLBJ-AM Austin, WTKK-FM Raleigh, WISN-AM Milwaukee, WNIS-AM Norfolk, and WPTI-FM Greensboro and a 118.2% increase for WLAC-AM/Nashville. All stations listed above are owned by Premiere Networks parent iHeartMedia, except KLBJ and WNIS which are owned by Sinclair Telecable.
“The Clay Travis & Buck Sexton Show” launched June 21 on more than 400 radio stations nationwide, taking over the 12-3pm daypart occupied for more than three decades by the late Rush Limbaugh.
“We couldn’t be more proud of Clay & Buck,” said Julie Talbott, President of Premiere Networks. “Rush Limbaugh left very big shoes to fill, but their effort to honor his legacy while creating a new program that entertains and informs millions of people across the country, is clearly paying off and resonating with listeners. We’re excited to see what the future holds for this talented duo.”