Veritone releases MARVEL.ai, an end-to-end Voice-as-a-Service (VaaS) product that creates hyper-realistic synthetic voices, which personalities can use to record endorsement spots and product testimonials.
MARVEL.ai enables users to easily create and personalize voices to different tones, dialects, accents and languages. The company says announcers can use their own unique synthetic voice to generate revenue, save time and connect with and reach a wider audience.
Built on aiWARE, Veritone’s operating system for artificial intelligence, the tool supports both text-to-speech and speech-to-speech processes and offers what Veritone calls the first complete, end-to-end suite of voice capabilities and features –– including creation and usage; management; production workflows; licensing, compliance and clearance; and monetization.
“There’s only so much time I can devote to endorsements in my role, and my brand recognition is at its highest demand during hockey season when I have the least amount of time to support local businesses and charities due to my schedule,” San Jose Sharks hockey announcer Randy Hahn said in a release. “Veritone MARVEL.ai provides me with such a wide range of possibilities for my personal brand and endorsements because of its ease of use, minimal time commitment and control over the final voice file.”
Veritone President Ryan Steelberg says, “Whether you’re a media company, brand, or an influencer, celebrity or athlete, the ability to easily create custom, authentic voices means that Veritone MARVEL.ai is a true game-changer for the media and entertainment industries.”