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Sunday, July 21, 2019

NAB Show 2015 Highlights

Nielsen To Roll Out Updated PPM Encoders.

After months of consternation and controversy, Nielsen is moving its updated PPM encoders from the lab to the market. The company on Oct. 12 will implement new encoding software in the Baltimore and Washington, DC markets, where it has been testing the technology, before expanding to all PPM markets in November. Read more

Nielsen, Tuning Out Noise, Resets Audio Standard.

While a 15% lift in AQH persons would suggest that Nielsen’s existing PPM encoders have been under-counting audiences, managing director of local media USA Matt O’Grady doesn’t see it that way. The encoding update Nielsen just finished testing improves their detection for today’s more challenging acoustic environments, he says. Read more

KYW Captures Marconi ‘Legendary Station’ Award.

CBS Radio all news KYW, Philadelphia (1060) went home with the Legendary Station award at the NAB Marconi Radio Awards Thursday night in Atlanta. Premiere Networks’ Steve Harvey captured the Network/Syndicated Personality trophy while Eric & Kathy at Hubbard Radio hot AC WMTX, Chicago grabbed the Major Market Personality award. Read more

Clyburn Backtracks On FM Translators For AM Stations.

Efforts to include an FM translator filing window as part of the FCC’s pending AM Revitalization Order were dealt a setback after a change of heart by the commissioner who first proposed the idea. Commissioner Mignon Clyburn now says she’s not in favor of the window, at least not now. Read more

Home Depot Calls Radio Big Part Of 99% Awareness.

Home Depot has an ongoing “Let’s Do This” attitude about radio. As one of the medium’s most consistent advertisers, the retailer and its ad agency reps discussed their ongoing affair with the airwaves at the Radio Show’s Thursday morning Advertising Breakfast. Read more

NextRadio Poised For Critical Mass.

With the understanding that “people are engaged with interactivity,” the battle for critical mass is charging ever forward for NextRadio. At the Radio Show session “After AT&T and T-Mobile: Next Steps for NextRadio,” Paul Brenner and Jeff Smulyan explained the burgeoning app’s coming moves. Read more

Connected Car Makes Dash Toward Future.

The Thursday Radio Show session, “Radio Futures: New Developments for the Connected Car,” sounded some fascinating notes about where the car will be taking audio in the days to come. “Broadcast is never going away, but the consumption of media is going to the digital side,” said Ford Motor Company’s Scott Burnell. Read more

Programmers Share Best Go-To Ideas At Show.

The Radio Show continued Thursday on a rapid-fire note with the panel “Five Things Programmers and Talent Need to Stop or Start Doing Immediately.” A bulls-eye look at the takeaway offers some insightful suggestions. Read more

Nielsen Reveals Enhanced PPM Encoder Rollout.

Nielsen used the Radio Show stage to announce plans to update the encoding technology for it PPM ratings service. The company on Oct. 12 will implement the new Critical Band Encoding Technology (CBET) in the Baltimore and Washington, DC markets, where it has been testing the new encoders, before expanding to all PPM markets in November. Read more

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