Alex Blumberg is the co-founder and CEO of Gimlet Media, a digital media company and podcast producer focused on producing narrative content. Gimlet Media was purchased by Spotify earlier this year for $190.7 million. “The money was far and away not the driving factor. To me, the driving factor was, will this be better for the work we’re trying to do,” he told the Recode podcast. The industry’s watching to see what Spotify does with its new podcast content pipeline and how those shows are produced.