The Country Music Association has named music and television industry veteran Kelly Striewski Senior Vice President, Marketing & Strategic Partnerships, effective in August. Striewski will oversee the development and execution of CMA’s marketing, communications and strategic partnerships strategies, which includes oversight of CMA’s marketing, communications, market research, creative, digital and strategic partnerships teams.
Striewski will also serve as a member of CMA’s executive leadership team, working closely with CMA Board of Directors to build strategic initiatives for the organization. Striewski will also work closely with CMA’s network television partner, ABC Television Network.
“We are thrilled to welcome Kelly to our executive team at CMA,” says Sarah Trahern, CMA Chief Executive Officer. “She is a highly-accomplished entertainment veteran with a wealth of knowledge in both music and television. Kelly’s experience and expertise in marketing, communications and partnerships, as well as artist and industry relations, will be critical to CMA’s continued strategic growth.”