Entravision names Laura Saldivar Senior VP of Integrated Marketing Solutions and promotes Crystal Gomez to VP Local Ad Agency and National Sales for Los Angeles.

Saldivar has held positions at Prisa Brand Solutions, Grupo Radio Centro, Pandora and The Walt Disney Company and early in her career served as Entravision Local Sales Manager in Los Angeles. Gomez was previously Vice President of National Sales, Western Region and will report to Saldivar.