First October’s Podcast Movement conference announced it would go virtual, now the annual CES gathering in Las Vegas is being reimagined as an all-digital experience. The annual CES gathering in Las Vegas, scheduled for January 2021, is being reimagined as an all-digital experience. It’s the latest convention that has moved to a virtual space in the wake of the ongoing national pandemic.
“The Consumer Technology Association (CTA) is reimagining how to connect exhibitors, customers, thought leaders and media from around the world while prioritizing health and safety. We are excited to share that CES 2021 will be an all-digital experience,” a release read.
CES 2021 will include keynotes and conferences; product showcase; and meetings and networking.
“An all-digital CES 2021 will allow the entire tech community to safely share ideas and introduce the products that will shape our future,” CTA’s statement continued. “You’ll be able to participate in all the awe-inspiring moments of CES wherever you are in the world. We are designing a unique experience for the tech industry.”
As late as June, CTA was planning to hold a scaled-down version of the annual convention, but with continued concerns surrounding COVID-19, “it is not possible to safely convene tens of thousands of people in Las Vegas in early January 2021 to meet and do business in person,” the trade group said in its release.
More information about the all-digital CES 2021 will be released in the coming months and plans to return to Las Vegas in 2022 “combining the best elements of a physical and digital show.”
CES 2020 drew 170,000 attendees and more than 4,400 exhibiting companies across more than 2.9 million net square feet of floor space, according to CTA.