iHeartMedia, sports betting media network VSiN (Vegas Stats & Information Network) and the XFL have partnered to provide betting audio content for the inaugural XFL season.
The three-way alliance is centered around the creation of “BetCasts” for two XFL games each week during the league’s regular season and postseason.
The “BetCasts” will feature VSiN sports betting experts covering XFL games through a wagering lens, live from VSiN’s studios in Las Vegas. These digital audio broadcasts will be available via the iHeartRadio platform and will deliver real-time odds and in-depth analysis of the events that lead to betting line changes during the games.
“This is a unique and compelling audio experience for listeners,” Darren Davis, President of iHeartRadio and the iHeartMedia Networks Group, said in a release. “We are looking forward to partnering with XFL and VSiN to offer this exclusive sports betting content and programming to diehard sports fans across the country, right at their fingertips through iHeartRadio.”
Brian Musburger, Founder and CEO of VSiN added, “We couldn’t be more excited to partner with the forward-thinking executives at both the XFL and iHeart to deliver the most credible and actionable sports betting content to football fans around the country on the number one audio platform.”
The XFL season, which kicks off Saturday, Feb. 8, features a 10-week regular season and two-week postseason.
XFL President/CEO Jeffrey Pollack said, “A core part of our strategy is to embrace the spread, and with great partners like VSiN and iHeartRadio, we are uniquely positioned to do just that and provide fans with industry-leading wagering analysis that will strengthen their engagement with our games.”