...The children’s podcast company Pinna has partnered with The Jim Henson Company to adapt the PBS Kids series “Dinosaur Train: Ride Along Adventures” into a podcast. The podcast gives kids the chance to join their favorite characters for adventures aboard the fantastical Dinosaur Train. In each episode of the podcast, listeners are invited to come along for the ride to a wide range of destinations throughout the Mesozoic time period. “This podcast fosters imagination and scientific thinking in preschoolers and is the perfect companion to the beloved television show,” says Pinna CEO Maggie McGuire. Pinna shows don’t include ads with all its content subscription-based for $7.99 per month or $79.99 per year.
...Television producer Kaylani Esparza has joined the podcast company SomeFriends where she becomes Head of Development for the studio launched in April by media entrepreneurs Andrew Kuo and Kareem Rahma. Deadline reports Esparza will oversee the development of a slate of podcasts. She previously had a similar role at Broadway Video. SomeFriends has also reportedly secured additional funding from New Media Ventures that will allow it to add to its payroll and take on new projects. The company says its mission is to tell stories by and about people of color. It is producing both narrative fiction and non-fiction podcasts with an eye toward developing them for TV and film.
...QCode has recruited actor Jennifer Carpenter to star in and executive produce its new thriller called “Ballistic.” And while the show is destined for TV, Deadline reports there will also be a companion podcast. Ballistic is about a secret operative who, after a mission is compromised, is forced into a psychological game while being hunted down by the organization that created her. New Regency will reportedly finance the six-episode series that will also star actors Lihi Kornowski (Losing Alice) and Jonathan Ohye (Bosch).
...PodcastOne’s parent LiveOne has signed a cross-promotional partnership deal with Empire Media Group, the company behind brands such as RadarOnline, OK magazine, Front Page Detectives and The Royal Observer. Empire’s brands will provide advertising and creative services to LiveOne to support the marketing and commercialization of LiveOne's consumer-facing brands including its just-announced push into memberships. For its part, LiveOne will support the growth of Empire brands which will be featured sponsors and advertisers across PodcastOne's network of shows. "In EMG, we have found a modern media company that truly understands how a diverse and rich portfolio of brands can help deliver powerful marketing and – ultimately – revenue solutions, said LiveOne CEO Robert Ellin in the announcement. The cross-promotional partnership valued at eight figures started Nov. 1 and will run for three years.
...Veritone, creator of aiWARE, announces that its Marvel.ai synthetic voice solution was recognized as a Best New AI/Machine Learning Technology winner in the 2021 NAB Show Product of the Year Awards. “Content creators are struggling to keep up with the incredibly fast pace of consumption. Marvel.ai meets demand by enabling media companies, brands, celebrities, athletes, and influencers to securely and ethically leverage synthetic voice for voice projects to scale their brand, reduce time-to-market, lower production costs, and generate new revenue opportunities,” said Veritone President Ryan Steelberg. “We are honored that NAB has recognized the differentiated value and power our Marvel.ai synthetic voice solution delivers to the market.”