Stability may be more of the winner in Podtrac’s ranking of the most listened-to podcasts for September than an individual series. The company says among the publishers it measures, the top five podcasts remained the same last month – and the top ten had all the same shows although in a slightly different order.
The list was again led by the New York Times-produced The Daily which marked 35 consecutive months at the top. It was followed by NPR’s hourly five-minute podcast NPR News Now and the NPR-produced morning news podcast Up First and the Dateline NBC podcast which continues to leverage the long-running television series’ true crime archive. The Daily Wire’s conservative talk The Ben Shapiro Show rounded out the top five – all in the same position in September as they were in August and July.
The biggest mover in September was WNYC Studio’s Radiolab. It advanced three between August and September to No. 15. Also, Wondery’s SmartLess leapt onto the chart in August, debuting in ninth place. It held onto that position in September.
NPR had the most podcasts among the top 20 during September – with six shows making the cut. That was one more than a month earlier. No other publisher had more than one show in the latest monthly ranker.
Podtrac says global downloads for the top 20 overall were up seven percent month-over-month in September, although they were down 14% compared to a year earlier.