Westwood One has partnered with Emmy-nominated sports broadcaster Rich Eisen to bring “The Rich Eisen Show” to the Westwood One Podcast Network. The syndicator will monetize, market and distribute all existing—and forthcoming—podcasts and assist with distribution of Eisen’s radio show, which was previously syndicated by Fox Sports Radio.
As part of the alliance, Westwood One will work directly with Eisen to parlay highlights from his show and interviews into The Rich Eisen Show podcast, available at Apple Podcasts, Spotify, Stitcher, TuneIn, Pocket Casts, Google Podcasts, Amazon Music and Pandora.
In its sixth year, the Emmy-nominated “The Rich Eisen Show” originates from Los Angeles and features a “mix of sports, humor and pop culture, while attracting the most recognizable names in sports and entertainment,” including Tom Brady, Matt Damon, Jodie Foster, Matthew McConaughey, Regina King, Aaron Rodgers, Larry David and Morgan Freeman. It airs nationally on Peacock TV and is also available on SiriusXM.
In February, a new podcast, “Just Getting Started,” is slated to launch, marking Eisen’s first step into the personal fulfillment arena. He will interview luminaries from the worlds of news, entertainment, sports and pop culture, discussing career origins and stories about how they got started. As part of the partnership, Westwood One will also assist with the audio uplink, satellite connection and distribution to existing and future local radio station partners for his radio show.
“In relaunching my podcast and terrestrial radio businesses, I couldn’t find a better partner than Westwood One,” said Eisen, president and CEO of Rich Eisen Productions, which owns “The Rich Eisen Show.” “I also could not be more excited to launch a new podcast and podcast shingle with my new partners.”
Added Suzanne Grimes, Executive VP Marketing, Cumulus, and President, Westwood One, “Rich is a legendary sports broadcaster, known for his sharp insights and colorful NFL commentary. It is exciting to welcome him and ‘The Rich Eisen Show’ to the Westwood One Podcast Network and to work on new projects together.”