The “Jox Roundtable,” longtime morning show at Cumulus Media sports “Jox 94.5” WJOX Birmingham, has exited the station to launch their own digital platform. Ryan Brown, Lance Taylor, Jim Dunaway and producer Sean “Rockstar” Heninger hosted their last program on the station Wednesday, June 16. The show had been associated with WJOX for more than two decades.
“The decision for us to leave Jox, frankly, was an incredibly difficult decision,” Brown told AL.com on Friday. “There are no hard feelings. We are not upset with Cumulus or WJOX. In fact, they have been phenomenal to us. It has been among the greatest 21 years of our lives… “We’re leaving radio but we are still going to be around, and people will still have access to us.”
Brown told the publication it was a decision to control the show’s destiny that was the driving force for leaving broadcast radio for a new digital platform dubbed DBL Live.
Station management offered to allow the program, which has been working without a contract since May 31, to formally say goodbye to their audience, but the show members declined.
“They offered the concept of doing a good-bye show, several good-bye shows, a week of good-bye shows. They were very generous in offering that,” Brown said. “It was much appreciated. Frankly, I just don’t know if that is good radio. Nobody tunes in to hear sappy calls or people complaining or celebrating or whatever. It isn’t the nature of what we do on a daily basis. I just don’t think it was overly appealing to us to do a good-bye show.”
The current incarnation of “Jox Roundtable” has been together 11 years. Brown has been with WJOX since 2001. He says the station was surprised at their decision to leave.
“I think it caught them off guard only because it had been such a good relationship,” he continued. “Had it been a strained relationship, had we been terribly unhappy or been complaining about things, I don’t think they would have been surprised.”
Cumulus Media representatives did not respond to a request from Inside Radio regarding the departure of the morning show or what would be replacing it. However, PD Ryan Haney posted well wishes to the show on Twitter, “Thank you to @jimdunaway @RyanBrownLive @TheLanceTaylor and Rockstar. The five of us had 100 combined years working together. Most importantly, these guys have become good friends over the years.”