News Bites 2022 220

…The audio programmatic advertising platform AdTonos has hired a pair of veteran executives as advisors as its business continues to expand rapidly. Pierre Naggar, former Global Senior VP of Demand at Adswizz, and Alex Faust, ex-Global Head of International Sales at Spotify, are joining the London-based company with operations in the U.S. AdTonos CEO Michal Marcinik said Naggar and Faust will help to bring AdTonos “to a much larger scale.” He said they are already seeing tenfold annual revenue growth this year. “And as we already started shaping new strategies, I dare to say, the growth acceleration is something very likely to sustain in 2023,” Marcinik said.

…The podcast platform Red Circle has introduced some new features to its dynamic ad insertion capabilities. The most significant changes are to its Audio Blocks feature. It has a new look and feel, as well as added ability to add pixel tracking and download caps to Custom Audio. In a blog post it says that means that in addition to creating Custom Audio Blocks to insert in a show, producers can create Custom Audio Files that can be added to any Custom Audio Blocks. The files can have a start and end date, a download cap, and a pixel tracking URL so creators can keep track of an off-platform campaign.

….She Podcasts Live!, the annual conference geared toward elevating the voice of women creators, has set the date for its 2023 event. The event will take place June 19-22, 2023 at the MGM National Harbor in Washington. Registration for the conference is not yet open however. This year’s event is set for October 11-14 at the same venue. She Podcasts says it is “getting close to capacity” for rooms available for its special discounted rate. Get details HERE